63 Internet Lifestyle Facts Every Blogger Should Know and Follow
Are you a blogger? Are you living the internet lifestyle? If you are neither a blogger nor someone who lives the internet lifestyle, I must let you know that you are missing out a great deal. Anyway, this post will help you know few of what you are missing out. And if you want to become a blogger and also start living the internet lifestyle, I’ll advise that you subscribe to this blog. And if you are a blogger and you live the internet lifestyle, this post will also be on value to you.
I got a free portable document file (PDF) from one of my friends and I started reading through it immediately. I was so inspired by what I read. That I had to put down the facts you are about to get to know. Below is a list of facts every blogger should know and follow.
Internet Marketing vs Traditional Marketing
Fact 1: The Internet has fundamentally changed the way people find, discover, share, shop, & connect.
Fact 2: We now do on the internet more and more of the things we used to do locally.
Fact 3: More people now prefer to receive mails in their email address rather than mails in their post office box.
Fact 4: Marketers are shifting their budgets away from direct advertising to relationship advertising
Fact 5: Business-to-Business marketers are shifting their budgets from print advertising, tradeshows and direct mails to social media, virtual events/webinars and search engine optimization.
Fact 6: Social Media Marketing is a lot more cost effective than traditional marketing. Social media marketing cost 62% less per lead than traditional marketing.
Search Engine Optimization
Fact 7: Google is the new Yellow Pages.
Fact 8: More and more of our research and learning starts on search engines where Google plays the biggest role in.
Fact 9: 57% of the Internet users search the web every day.
Fact 10: 46% of the daily searches are for information on products or services
Fact 11: 20% of monthly searches on Google are for local businesses.
Fact 12: Ranking high on search engines is no longer optional, IT IS CRITICAL!
Fact 13: 70% of search engine users clicks on organic links rather than paid links.
Fact 14: 60% of search engine users clicks on the first three organic search results.
Fact 15: 75% of search engine users NEVER scroll past the first page of search results.
Fact 16: The more keyword-rich content you generate, the more search engines will find (and love) you.
Fact 17: Companies without their own blogs are getting outdated because companies that have a blog have 434% more indexed pages on search engines
Fact 18: Companies that blog have 97% more backlinks than companies without a blog
Fact 19: Companies with more than 300 indexed web pages gets 236% more leads than companies without indexed pages.
Social Media
Fact 20: Social media isn’t a fad. It’s a revolution.
Fact 21: Internet users spend 3x more minutes on blogs and social networks than on email.
Fact 22: 31% of internet users are within the age range of 65 years and above. While the least percentage of ages between 12 and 64 is 52%. Internet users within the age range of 18 and 24 are with the highest percentage – 90%
Fact 23: Social media has real business value.
Fact 24: Social media conversations actively influence purchases. This influence are from friends, people like you, experts, brands, retailers and influential bloggers.
Fact 25: 63% of companies using social media say it has increased marketing effectiveness—among other benefits.
Fact 26: Small businesses owners are actively using social media marketing (Facebook, Linkedin Twitter, Yelp, Youtube, MySpace, Foursquare etc) to promote their businesses.
Fact 27: Social media helps Business-to-Business marketers improve search results.
Fact 28: Linkedin (followed by reddit, dzone, twitter, facebook, stumbleupon, squiddo and delicious) drives the most referrals to Business-to-Business sites.
Fact 29: Linkedin (follwed by company blogs, Facebook and Twitter) generates the most conversion for B2Bs (Business-to-Business)
Fact 30: Facebook (followed by company blogs, twitter and linkedin) generates the most conversion for B2Cs (Business-to-Customers)
Blogging
Fact 31: Blogs keep growing in volume and value
Fact 32: As at October 2010, there are over 152, 000, 000 blogs on the internet
Fact 33: The global population of blog readers keeps growing. This is shown by ever increasing blog subscribers stats.
Fact 34: Most people read blogs more than once per day.
Fact 35: Blog articles/reviews influence purchases.
Fact 36: B2C (Business-to-Customers) companies that blog generates 88% more leads per month than those who do not.
Fact 37: B2B (Business-to-Business) companies that blog generates 67% more leads per month than those who do not.
Fact 38: Bloggers that blogs multiple times a day generates 89% leads. Bloggers that blogs 2-3 times a week generates 76% leads. Bloggers that blogs 2-3 times a month generates 49% leads.
Fact 39: 79% of blog readers read blogs in the morning. 64% blog readers read blogs in the afternoon. 51% blog readers read blogs in the evening. 40% blog readers read blogs in the night
Fact 40: Blog reading peaks around 10am. Link-sharing peaks around 7am. Commenting on blogs peaks around 8am
Fact 41: Facebook has a massive and highly engaged audience.
Fact 42: Globally, 1 out of every 8 minutes online is spent on Facebook
Fact 43: The average Facebook user spends more than 11 hours per month on Facebook.
Fact 44: Facebook is overtaking Google and Yahoo in total time spent online.
Fact 45: Facebook has become the preferred way of sharing content, second only to email.
Fact 46: We’re not just engaging with our friends on Facebook. We’re engaging with businesses of all kinds.
Fact 47: Many internet activities that once took place on separate, isolated venues are now funneled through Facebook. These include email, instant messaging, blogging, gaming, video-sharing and online shopping.
Fact 48: The number of marketers who say Facebook is “critical” or “important” to their business has increased by 83% in just two years.
Fact 49: Both B2C & B2B companies are acquiring customers through Facebook.
Fact 50: Virtually everyone has heard of Twitter. Not everyone is using it (yet).
Fact 51: The average Twitter user has 27 followers.
Fact 52: Only 18% of Twitter users tweet several times a day.
Fact 53: Twitter users are young, smart, affluent, & tech-savvy.
Fact 54: Twitter users are more educated than the general population.
Fact 55: Twitter users have higher incomes than the general population.
Fact 56: Twitter users tend to be “early adopters” to buy/try new products.
Fact 57: For Twitter users, they prefer to be on the internet than on TV, radio or newspaper.
Fact 58: Twitter users spend a lot of time online.
Fact 59: Twitter + Business = $$$
Fact 60: Twitter plays an active role in purchasing decisions.
Fact 61: 57% of all companies that use social media for business, use Twitter.
Fact 62: Companies that use Twitter average 2x more leads/month than those that do not.
Fact 63: B2C companies with more than 100 followers have 146% more leads/month than those with less than 100 followers.
Source : Hubspot’s 100 Awesome Marketing Charts
Please note: In case you are reading this at a later time, this post was written and was first published on the 25th of May 2011. If you are reading this at a later time, please note that the facts might have been changed.
