Facebook Ads Alert: Changes to Billing Schedule

This Facebook ads alert is in response to feedback from customer of Facebook Ads. Facebook is changing how often advertisers are billed. Instead of being charged as often as every day, advertisers will now be billed: Each time you reach your billing threshold OR on the last day of each month.

Your billing threshold will increase automatically if you spend more than your threshold. The first threshold is $25 and will rise with each successful charge to $50, $250, $500 and $750. Your payment method will be charged for an amount near to your billing threshold or slightly more, depending on how quickly you’re spending on your Facebook ads. If you don’t reach your billing threshold, you’ll be charged at the end of the calendar month for any outstanding balance.

What does this Facebook Ads alert mean?

FacebookThis means that your account may be charged multiple times in one month. For example, if you spend $30 in the first week of January, and then $10 for the remainder of the month, you’ll be charged twice in January. On the first week, you’ll be charged after you spend above $25 dollars, the first billing threshold. Your billing threshold will then go up to the next value, $50.

Because you’re not spending more than $50 for the rest of the month, you’ll be charged the remaining amount on the last day of the month. Keep in mind that your billing threshold level will carry over to the next month, so if you spend over $25 dollars in January, but don’t reach $50, your billing threshold for February will start at $50.

If your Facebook ad account isn’t in US Dollars, you’ll typically be charged once per Facebook billable day. However, Facebook reserve the right to charge you more or less frequently at our discretion. Facebook’s billable day is on a per calendar day basis and not on a 24 hour period. Facebook Ads start running at 12:00 AM on your specified start date and stop running at 11:59 PM on the specified end date. For example if your campaign is set to run from January 1 at 9:00 AM to January 2nd at 9:00 AM with a daily budget of $5 you may be charged up to $10 for this campaign.

If you have any trouble with your bill or want to adjust your billing threshold, you can contact our support team.

Source: Facebook Ads Billing and Payments



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